Melon Fashion Group, owner and operator of the four brands: ZARINA, befree, LOVE REPUBLIC and sela announces all four brands simultaneously opening in the biggest entertainment and shopping mall in Tatarstan.
The technical launch of the mall took place on November 12, the gala opening party as held in the beginning of December.
All stores highlight their unique concepts: the modern and bright befree, the minimalistic ZARINA with accent lighting, the spacious and light sela with funny illustrations in the children’s zone and on POS materials, LOVE REPUBLIC meets its customers with a wide entrance zone and two focus points.
The total space of the four stores exceeds 1400 square meters.