In May, LOVE REPUBLIC has opened two flagship stores at once, both in staple malls: Moscow Aviapark and St Petersburg Galleria. The St Petersburg store is two-storied, for the first time in the brand’s history. Both stores have the space of 1000 sq m, the interior design is innovative, elaborated by the Love Republic team. It reflects modern world trends in design and visual merchandising.
The new stores meet customers with open entrance groups, bionics of architecture and flowing shapes, radius-like walls, digital panels, light monochrome tone combined with marble and metal, high ceilings and abundant light. Shoes and accessories are presented in separate zones for customers’ convenience. In Aviapark, the architects have designed a special lounge zone with 3D mirror space.
The new big-format stores offer PREMIUM, EVENING and STUDIO new lines of the Spring/Summer 23 season and the first shoes collection. In autumn, lingerie and sportswear will be on offer too.
Since January 1 2023, LOVE REPUBLIC has already launched and relocated to bigger spaces 13 shops. Coming months will see openings of upgraded flagship stores in Greenvich (Ekaterinburg) and Okhotny Ryad (Moscow) shopping malls.